To write or not to write?

I guess we’ll jump back into marketing today. It is what is on my mind a lot lately. I have the writing part down, its the selling of myself that I am have problems with. As I have said before, it is the hardest part of doing this job, getting clients. I have had a LinkedIn account for some time, but I have never really used it. In the last week I have changed that. I have joined groups that pertain to my profession. Many people that I speak with say they get many jobs through LinkedIn. LinkedIn reminds me of a professional Facebook. People post stuff related to their chosen career. 

My main focus right now is getting my portfolio together and my website up and running. I am having trouble choosing which pieces of work to put in my portfolio. My website is the same. Its not that I am having a problem on the wording of the site, its the appearance that I am more concerned about. I think the design of the site is just as, if not, more important as the content. 

All of these things really matter to a potential client. If your website looks sloppy, than they’ll assume that your content is just as sloppy. I also have to take that in to consideration with my appearance. I am not one to put much in stock to the way I look, but being that I am my own boss, and I own my own company, I will have to change that. 

Happy writing everyone.

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